About us

At Aaiko, we believe style should empower. Designed for the woman who leads with purpose, our collections offer a modern take on elegance - chic enough for events, polished enough for work, and always made to move with you.

Each piece is a balance of structure and fluidity, created to highlight your strength, not overshadow it. Refined, wearable, and confidence-boosting by design. This is fashion made for impact, the Aaiko way.


THE AAIKO WOMAN

There is always a two-sidedness to be found in Aaiko. That's actually already in the name: in Japanese, Aaiko means "beloved," while Old German translates this to "tough". And that also shapes our brand and our customers. The Aaiko woman is versatile in every way, but certainly always feminine and strong, soft and powerful. That endless versatility of the Aaiko woman will always be a source of inspiration for us.


IN ALL HER DIVERSITY, THE AAIKO WOMAN IS AN ENDLESS SOURCE OF INSPIRATION.

Be Aaiko

Fashion is a means to express ourselves in the world, and that is something founder and owner Pauline Brakenhoff understands best. She reveals the intersections of her well-styled week, with outfits from work to weekend.

What is your best advice in life? Never give up, always keep going. Just try and do it, if you work hard enough, it will come to you.

Aaiko is a true women's company, founded for and by women.

I want to be part of this team

Heb je een vraag over je bestelling of wil je styling tips?

We're happy to help!

AAIKO B.V.

Rigakade 20-3 | 1013 BC Amsterdam
VAT NL804466099B02
KVK 33275672